Media · iOS
BeautyCam-Digicam&Photo Editor
by Xiamen Meitu Technology Co., Ltd.






BeautyCam has been around since 2013 and its latest build packs a surprising amount of camera simulation into one 540 MB download. The Digicam, DSLR, Film, and iPhone Cam modes are the headline act, giving users a fast way to mimic different hardware looks without switching apps. AI-driven portrait retouching runs quietly in the background. The result is a capable, if occasionally bloated, all-in-one photo editor that earns its strong store rating mostly through sheer feature density.
Camera Modes in Practice
The four simulated camera styles are the most tangible reason to download this app. The Digicam mode leans into vintage-digital grain and color shifts that feel period-accurate rather than generic. DSLR mode lets you adjust depth of field and white balance before shooting, which is genuinely useful. Photo Booth adds frames and effects for casual use. Switching between these modes is quick, and the preview updates in real time, so you are not guessing at the final look.
AI Retouching and Where It Gets Complicated
The AI portrait layer detects facial features automatically and applies smoothing and brightening adjustments. It works fast, but the defaults lean toward heavy correction, and pulling them back to something natural requires manual effort. For users who want subtle results, the first pass can feel overdone. The tools are there to dial it in, but newcomers may not immediately realize the defaults are not the only option. Meitu's history with aggressive beauty filters is visible here.
Who This App Actually Suits
BeautyCam makes the most sense for someone who wants a single app covering retouching, stylized camera modes, and quick social-ready exports without paying upfront. At 540 MB it is a heavy install, and in-app purchases are present, so the free tier has limits. Users who shoot mostly for Instagram-style content or want that digicam retro look will get real value. Serious photographers looking for non-destructive RAW editing should look elsewhere.
Pros
- Four distinct camera simulation modes with real-time preview
- DSLR mode includes manual controls like white balance and depth of field
- AI retouching is fast and requires no manual masking
- Over 12 years of updates suggests the developer actively maintains the app
- Free entry point with no mandatory account required to try core features
Cons
- 540 MB install size is large for a photo editing app
- AI beauty defaults skew heavy and need manual adjustment for natural results
- In-app purchases likely gate the more advanced tools, though exact limits are unclear
- Meitu's data and privacy practices have drawn scrutiny in the past
- Feature volume can make the interface feel cluttered for new users